About Us

Mark Taylor, CEO and founder conceived of Automated Analytics. The goal is to optimise campaigns more effectively by bridging the gap between online and offline tracking of clicks and conversions, be they sales or new hires.

Services Automated Analytics offer:

eSales Hub Our eSales Hub lead generation company was founded on the premise that “we pay for Google and Facebook, you pay per lead.” To optimise campaigns rapidly and efficiently without having to listen to a single call, we developed our own AI to automate the listening to and categorising of incoming calls.

Knowing whether or not a call was a sales call and whether or not the lead was converted gives us a distinct advantage over the competition when it comes to producing high-quality leads. We can gauge lead quality without input from the client. We can react immediately and adjust the online strategy accordingly.

TalentTrack Given the striking similarities between the online and offline phases of the hiring process, we created Talent Track to analyse the origin of each applicant and combine it with payroll data to attribute hires for improved media optimisation. To cut down on the time and effort spent on the hiring process by the client, automated shortlisting and vetting were implemented.

Call360 Our platform tracks anonymous website visitors across multiple sessions, traffic sources, and keywords, and combines that information with call outcomes and customer relationship management data to form a unified picture of each customer. Our Call360 Analytics Platform was released at this time. We aggregate information from various sources to provide a holistic view of the customer journey, making it simple for companies to identify growth-limiting behaviours and friction points.