About Us

This is an unparalleled opportunity to join an award-winning, established, and rapidly growing international brand.

Naturally, fit20 is a socially distanced and hygienic concept which appeals to members of the public who do not want to attend a traditional gym multiple times a week but still want to improve their health and fitness. Our scientifically proven formula for fitness is seeing unprecedented growth as the UK lifts out of lockdown.

The fit20 Franchise Opportunity

All fit20 franchisees are enrolled in our fit20 Academy to make you an expert in the fit20 training method and running your business.

Most fit20 franchise owners focus their time on business development, networking and marketing, not doing long hours of tedious administrative tasks. Many fit20 owners hire training staff to cope with increased customer numbers.

What you get:

  • A proven and validated franchise programme
  • Government-led funding available for up to 75% of the fee
  • Dedicated franchise partner support
  • A highly profitable and scalable business model
  • Marketing programme and tools
  • An extensive training programme for you and your staff
  • A fully fitted fit20 gym (we call it a studio!)
  • Lead generation from our franchisee website
  • Branded workwear

Unique & Backed by Science

Training is always by appointment with a personal trainer and because our studios are air-conditioned to 18°C, you don’t sweat. You can literally train in your suit!

fit20’s slow-speed training has been scientifically proven to increase strength gains of between 30 – 50% with only one 20-minute training session a week. This is proven and measurable using our proprietary software and technology. Strength is the foundation for health, our members have reported lowered blood pressure, decreased blood sugar levels, improved flexibility and an increase in energy levels.

Comprehensive Training for Franchise Owners

Comprehensive training is provided which covers our business operations, systems and functions. Our fit20 Academy for Personal Trainers will equip you and your potential staff with all of the knowledge and skills you will need. You do not need previous experience in the fitness industry to succeed!

Excellent Business Support

You will receive excellent support setting up your studio, from finding the best location, designing your studio & fitting it out, to marketing for the launch of your business.

“The level of support fit20 offers its franchisees is phenomenal.” Attila Leb, fit20 franchisee in Chiswick, London

Outstanding Economics

Studio overheads are minimal with a fit20 studio footprint requiring only 70-80 sqm and personal trainers (should you choose to have them), paid per training session. Excellent member retention rates mean that your marketing budget generates business growth.

Is a fit20 franchise for you?

Are you passionate about helping people to live longer, healthier, and happier lives by improving their health and wellness? Perhaps you wish to start your own business or do something for yourself that is fulfilling and provides a healthy work-life balance with a six-figure earning potential. Perhaps you simply want a new challenge or are looking for an investment opportunity.

  • fit20 to exhibit at the International Franchise Show 2022

    fit20 to exhibit at the International Franchise Show 2022

    10th March 2022

    Learn how you can serve the high growth silver economy and visit us at the International Franchise Show. The silver economy is huge. Meeting the needs of this burgeoning demographic provides incredible opportunities for business growth, at the same time as hel...

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  • Ending on a high, fit20 a year in review

    Ending on a high, fit20 a year in review

    2nd December 2021

    UK fit20 studios are seeing unprecedented growth in studio membership, which is up nearly 50% on pre-lockdown highs. While traditional gyms have struggled to entice members back since lockdowns eased, fit20 has bucked the trend. This will be down to a combinat...

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  • New fit20 health studio to open in York

    New fit20 health studio to open in York

    7th January 2021

    Launching in early 2021, a new fit20 health studio will open its doors on Heworth Road in Heworth, York. After trying out fit20’s unique, high-intensity resistance training concept, Martyn Turnball was so impressed by the results that he decided to inves...

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  • fit20 Studios hitting pre-covid membership levels

    fit20 Studios hitting pre-covid membership levels

    1st October 2020

    Kieran owns and runs fit20 Farsley and is set to open fit20 Moortown shortly. We asked him about his journey to fit20 and why he decided to join a franchise following having his own PT business. We also talked about how the studio lends itself to functioning w...

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  • fit20 declared fastest growing franchise in Holland!

    fit20 declared fastest growing franchise in Holland!

    11th June 2020

    According to research by De Nationale Franchise Gids (The National Franchise Guide), fit20 grew more than any other franchise brand in the Netherlands! The growth of Jumbo and Electro world was mainly due to conversion of existing units. In 2019, fit20 grew by...

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  • ""Slow motion high intensity training will explode in the near future, science indicates that. fit20 is so far ahead of the game and is well positioned to be world market leaders and I am super proud to be part of that."" Read More...

    Dan Kelly, studio owner, Hellesdon Norwich

    Dan Kelly, studio owner, Hellesdon Norwich

  • ""The fit20 concept is truly unique. With only a 20-minute commitment per week, this suits those who have a busy lifestyle or would rather spend their time elsewhere. It's exciting to be part of this attractive offering. Since opening, the business ha..." Read More...

    Martyn Turnbull, studio owner, Heworth York

    Martyn Turnbull, studio owner, Heworth York

  • "“I get so much out of the support we receive from fit20. One of the great things about fit20 is The Academy which is the training process that we use to learn about the fit20 concept and way of training. There is continuous learning available so all studio o..." Read More...

    Matt Appleby, studio owner, Stocksbridge Sheffield

    Matt Appleby, studio owner, Stocksbridge Sheffield

  • "The level of support fit20 offers its franchisees is phenomenal. While preparing to launch and in these early stages of operation, the general premise has been: if I find I’m spending more than five minutes thinking about something, just call head office, an..." Read More...

    Attila Leb, studio owner, Chiswick London

    Attila Leb, studio owner, Chiswick London

  • "“I look forward to my weekly sessions and it compliments my daily yoga practice perfectly. At first I was sceptical about the training, but it really works. So much so, I became a franchise owner and haven’t looked back since!”" Read More...

    Matt Appleby

    Matt Appleby

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Key Facts:

Available across the UK
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Minimum Investment:
Training Provided:
Part time:
Break Even In:
6 Months
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