Drain Doctor’s marketing approach hailed as catalyst for office upgrade

Michael Baddeley, regional director for Drain Doctor, has praised the brand’s marketing approach after upgrading his headquarters two years ahead of schedule.

Drain Doctor’s marketing approach hailed as catalyst for office upgrade UK Franchise Opportunities

Due to the growth of their team of drainage engineers, the flourishing franchise has relocated its headquarters from Redditch to a state-of-the-art facility in Bromsgrove, at the heart of their community, allowing them to serve their customers better.

They have also increased the investment in new tools and equipment to support the future development of the business.

“Moving to our upgraded office space in Bromsgrove was pre-meditated for some time, but due to the rapid growth of the business, we have relocated earlier than planned,” said Baddeley.

“The entire Drain Doctor team are happy with the outcome and reward for our hard work. The new facilities are an excellent indicator of how we value our staff members and the bright future we have ahead.

“We needed an upgrade as we had outgrown our old office space based in Redditch. We required a larger facility as we recruited more team members and invested in more equipment.

“We have seen remarkable growth over the last few years, and the central Drain Doctor support team have been incredibly supportive. In addition, our marketing strategy has been the catalyst for a fantastic return on my investment.”

Michael revealed that he has received “four times the number of leads into his business” since Drain Doctor transformed his digital marketing strategy last year.

“Since Drain Doctor’s brand transformation and the launch of their digital-first approach strategy, I’ve been diligently tracking the performance. As a result, I’m delighted to report that since its start in September 2020, I’m now receiving as much as four times the number of calls as I was then.”

Drain Doctor is an emergency plumbing, blocked drains and drain repair service covering 65 locations across the United Kingdom. It offers a reliable, cost-effective and trustworthy 24-hour call-out service for emergencies, both domestic and commercial. Drain Doctor, a national franchise network, covers over 65 locations across the UK.

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