Opportunities for expansion in Dragons’ Den backed franchise

Back in March 2020, the unthinkable happened and the pandemic caused a full lockdown. Key workers, in particular the NHS staff, became real life heroes, especially those who returned to the front line.

Early in 2020, a brand new theatre school opened in Horsham and immediately became a hit with local children. But the school’s Principal worked for the NHS and returned to doing this incredibly important job.

However, the children who attended Dragons’ Den backed Razzamataz Horsham, have been missing their performing arts classes. So it is wonderful news that the school is set to reopen in September with a brand new, but extremely experienced Principal.

Andrea White has been the Principal of Razzamataz Bognor for more than five years and is set to take on Razzamataz Horsham. Andrea has been involved in performing arts all of her life. Practically born on stage to her dancer mum and stage manager dad, Andrea has performed all over the world. As well as being a Principal, Andrea has produced, directed and choreographed more than 75 shows and has spent her life inspiring young people with an interest in the arts.

“I’m delighted to be taking over Razzamataz Horsham, especially because parents have been contacting Head Office saying their children are really missing it,” says Andrea. “I know from the families in Bognor, how important Razzamataz was to their children over the various lockdowns and how they have been so delighted to be back doing what they love. I’m so pleased to be giving the same opportunity to the young people in Horsham.”

Over lockdown, Andrea continued to invest in Razzamataz and in fact doubled her student numbers and created a loyal and supportive following in Bognor. The school is busier than ever and many new students have joined to enjoy the dancing, singing and acting classes.

“We are delighted that Andrea will be relaunching Horsham and we are doing all we can to support her,” says Denise Hutton-Gosney, MD and Founder of Razzamataz Theatre Schools. “In order for her to run both territories, we have arranged for free training for her manager as well as supporting the school with marketing and PR.”

Razzamataz Theatre Schools constantly supports growth and many franchisees have more than one territory. Support systems and training are in place to allow each franchisee the opportunity to grow at their own pace. Some franchisees combine running a Razzamataz school with their other work or home commitments, while others run multiple units.