Industries 
Summary
Join The Massage Company and improve the health of others by bringing affordable, high-quality massage services to the high street.

The Massage Company

  Opportunities:
In the UK
  Business Type:
Franchise
  Minimum Investment:
£125,000
  Training Provided:
Yes
  Home-based:
Yes
  Part time:
Yes

Full Description


Exceptional New Opportunity in the UK

These days, it is very rare to come across a service that is not yet offered nationally, and with a ready customer base that is untapped…The Massage Company is one of those rarities.

In the UK, The Massage Company has identified a potential market for their service that is not yet offered by any other company, and they are now the first to introduce a franchise opportunity that mirrors one of the most rapidly growing business models in the US over the last 15 years to the UK.

The Vision and Proposition

The vision is simple: to bring high-quality massage to the mainstream.

The Massage Company want people to see massage as good value for money, so it can become a vital and routine part of a better and balanced quality of life. A regular high-quality massage can help improve mental and physical wellbeing and, through The Massage Company, it can now become an essential part of a better and balanced life.

Remember Coffee? The Time to Act is Now!

Coffee has been around for hundreds of years, but it has only been in the last 15 years that the current cultural coffee revolution swept the UK, transforming the way the British viewed and drank coffee forever. Why is this relevant? Because this revolution started to happen in North America over 30 years ago.

Being one of the first to open The Massage Company into this latent, ripe and ready market can provide significant opportunities for success and profit, and can help earn the bragging rights to be seen as the market leader in this sector, for decades to come.

A Massage Revolution Is Starting in the UK…

Traditionally in the UK, massage has been confined to two specific areas:

  • Therapeutic massage dealing with sport and other injuries, including rehabilitation after surgery or illness.
  • Massage included within ‘pampering days’ alongside facials, skin-care and other body treatments offered in spas and salons to, largely, a female clientele.

There is, however, a considerable market for ‘lifestyle’ professional massage treatment services, these are typically really effective firm massages for the reduction of muscular pain and the easing of stress.

Together with a growing awareness of the whole issue of ‘wellness,’ there are increasing numbers of people making efforts to improve their own well-being and simply choosing to live without the pain.

Massage is, on an international basis, playing an increasingly large part in this, and what has happened in North America is evidence of this.

This sweeping change in lifestyle, together with the effectiveness of massage in easing muscular pain, the use of physical treatments in the reduction of stress-related issues, and the adjustment of GP related advice from medication to massage has created a potent and growing marketplace.

The Wellness Sector: Where North America has led, the UK follows…

It’s very important to understand that the current UK market is very similar to the US market 15 years ago, when this business model was first introduced. Since then, massage therapy and spa franchises have been one of the fastest growing sectors in franchising in the United States.

The Wellness Sector: The Last 15 Years and Where Massage Fits In…

The growth in the massage therapy and spa franchise model has been driven by consumer demand. From the beginning of the 21st century, consumer interest in wellness, self-care and holistic interventions has grown. As consumers have learned the value and efficacy of massage therapy as a healthy and positive approach for managing various physical conditions and disorders, the number of people seeking out affordable and professional massage services continued to rise.

In 2002, the first US membership-based massage therapy franchise business opened its first location. The business was created by combining the membership fitness model with therapeutic massage services. It was developed as a stand-alone retail business concept of ‘massage therapy made affordable through memberships’.

It’s success was undeniable. Consumers were ready for the convenience and affordability of massage therapy that came with guaranteed safety standards and professionalism.

In 2016 in the US, consumers spent between $11-12 billion on massage therapy services and a large portion of this came from franchised businesses in this sector.

By the end of 2017, there were more than 2,000 massage therapy and spa franchised locations in the US servicing millions of consumers on a monthly basis.

This has been an average of over 130 new centres opening every year for 15 years!!

The market is huge with an average single centre in the largest network generating equivalent annual revenues of over £900,000 and Annual Net Profits (EBITDA) in excess of £105,000.

The Massage Company, through its franchise programme, is now offering investors in the UK the opportunity to share in this success.

Why are Membership Based Massage Businesses Set to Flourish in the UK?

The Massage Company links together the well-proven concept of a membership based business, as seen in most gym and fitness club models, with the growing awareness of the benefits of massage.

Why There is a Ready Customer Base…

The benefits of regular massage are increasingly understood by its users and health professionals and one of the driving forces behind the business is to improve the nation’s health by reducing both physical and mental stress.

The Problem With The Existing UK Massage Therapy Sector

It’s exactly the same problem the US had 15 years ago…

Massage therapy is by far the most popular spa treatment of all that are on offer, but, in the UK, having a massage is still seen as a treat or a pampering experience with most people not able to commit to having regular treatments for the following reasons:

  • Price – High quality massage treatments can cost up to £100 per hour and varies considerably from place to place. This gives people the perception that having a massage should only be for a special occassion, despite the clear and proven health benefits of having regular massage treatments
  • Quality – Quality varies considerably in the industry with no guarantees when paying more for a treatment. Badly trained therapists, wrong type of environments and poor customer service don’t promote people paying for future treatments.
  • Convenience – Linked to price and quality, but possibly the biggest barrier to people committing to regular massage therapy. Everyone consistently sees adverts and promotions of committing a full day or even a whole weekend to a spa experience, and this discourages people from regularly doing it due to the time pressures of life, and the feeling of guilt for taking this much time out on themselves.

How The Massage Company Solves These Problems…

The Massage Company addresses all of these issues through the following:

  • Price – A monthly membership to their customers which includes a professional massage treatment at a cost of under £1 per minute (this is the largely recognised industry standard price for a professional massage)
  • Quality – A Certified Training Programme is mandatory for all massage therapists
  • Convenience – Massage treatments in fantastic facilities and highly convenient locations that fit in with customers’ needs. In just over an hour, a customer can arrive, have a massage treatment and be on their way. This convenience creates routine which ensures people fit in regular massage into their busy lives.

The Next Steps

Please submit your details via the button below and you will receive much more detailed information by email. You will not be hassled by us trying to speak to you immediately. Go through the information and if you think it’s a business that could suit you, get in touch!

  • Massage Company wins Best New Business Award

    Massage Company wins Best New Business Award

    The Massage Company, the award winning concept launched in early 2016 with an experienced management team are focused on the UK roll out of this concept. Following their recent wins this business is destined for success. The business revolves around three key ...

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  • The Massage Company Joins the BFA & EWIF

    The Massage Company Joins the BFA & EWIF

    15th February 2018

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  • Elliot Walker: Man on a Mission

    Elliot Walker: Man on a Mission

    5th January 2018

    Elliot Walker is on a mission to change the way that the UK views a massage. Most people don’t think twice about forking out for a monthly gym membership, but getting someone to work on the knots in your back is generally seen as a once-in-a-blue-moon indulg...

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  • Meet the Expert: Charlie Thompson

    Meet the Expert: Charlie Thompson

    5th January 2018

    Charlie is the Chairman of the UK Spa Association and Founder of The Massage Company. What are the 5 words that best describe you? Energetic, direct, time-generous, learning. Which publications online and offline do you enjoy reading and why? The Huffington Po...

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  • CG Funk Joins The Massage Company Board to Drive UK Growth

    CG Funk Joins The Massage Company Board to Drive UK Growth

    8th September 2017

    The Massage Company has appointed CG Funk as a consultant adviser in order to drive the company’s growth in the UK. Funk, the former vice president of product development for US-based franchise Massage Envy, will join the board of The Massage Company – a f...

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  • The Massage Company Wins Best Small/Medium Size Business at Surrey Heath Business Awards

    The Massage Company Wins Best Small/Medium Size Business at Surrey Heath Business Awards

    7th April 2017

    Camberley based The Massage Company™ were one of the winners announced at the Surrey Heath Business Awards, a sought after accolade of achievement, an endorsement of hard-work, determination and enterprise in business. “We are delighted win Best Small / Me...

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  • The Massage Company™ awards three centre multi-site franchise agreement

    The Massage Company™ awards three centre multi-site franchise agreement

    22nd March 2017

    On Friday 17th March 2017 The Massage Company™ awarded a three centre multi-site Franchise Agreement to Taran & Sophie Bassi. Taran said: “Sophie and I had been looking for a franchise business and when we started hearing about The Massage Company...

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  • What The Massage Company Offer

    What The Massage Company Offer

    5th January 2017

    The Massage Company is a new concept in massage aiming to change people’s perception of massages. Bringing regular, high-quality massage membership to UK towns, The Massage Company looks to transform the occasional or treat massage into a routine and vital p...

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  • Unique and Innovative firms sweep the board at Surrey Business Awards

    Unique and Innovative firms sweep the board at Surrey Business Awards

    9th December 2016

    Local business from Surrey are today celebrating after their unique and innovative offer was crowned at a prestigious awards ceremony at Epsom Racecourse. Camberley based The Massage Company and Cre3ative Rooms from Guildford were two of the winners announced ...

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  • The Massage Company™ – Award Winner

    The Massage Company™ – Award Winner

    29th November 2016

    The Massage Company™, Camberley was crowned Best New Business of the Year 2016 – WINNER in the Collectively Camberley Business Awards 2016 and was a finalist in three other categories.       The public were able to leave comments with th...

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  • Six things the group learnt from The Massage Company™ Discovery Day

    Six things the group learnt from The Massage Company™ Discovery Day

    3rd November 2016

    What did you miss in October? We had a fabulous turn out of business owners, individuals, and partners who all found it a very relaxed and informal occasion, full of people just like you, looking for the right business opportunity. You are invited to our next ...

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  • The Massage Company to Launch First Of its Kind UK Franchise

    The Massage Company to Launch First Of its Kind UK Franchise

    6th September 2016

    The Massage Company is building on the success of their first UK site, with the recruitment of Karl Dietrich to set up and lead its franchise business. Dietrich brings with him a franchise pedigree. Previously from Anytime Fitness, one of the fastest growing f...

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  • Growing the Massage Market

    Growing the Massage Market

    25th July 2016

    The Massage Company has worked with CORE by Premier to launch its innovative massage membership model to the UK market. Launched this April, The Massage Company’s driving philosophy is set to change the way the British public views massage treatments. The co...

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  • client

    client

    “This is a business that has embraced social media and has brought what was once considered a luxury to the mainstream. Their work ethic is incredible and the focus on customer service gives very positive experience on Camberley Town Centre as a whole.&#...

    Read More

  • franchisee

    franchisee

    “Great service, great team, amazing value. An innovative business.”

    Read More

BFA Membership
None
Investment Currency
GBP £
Business Type
Franchise
Home Based
Yes
Locations
UK-England
Training Provided
Yes
Min Investment
125000
Part Time
Yes
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